An Interactive “Love” Dumpster

Last week I wrote about Michale Landy’s art dumpster project, where he’s turned the South London Gallery’s floor space into a giant glass walled dumpster where artists can throw away their work. This week, and especially because Valentines Day is fast approaching, I’d like to clue you in to another sort of dumpster- an interactive one that contains what’s left of 20,000 fragile, love-torn teenage hearts.  In the process I’ll introduce you to a destination for interactive creative projects that are sponsored and endorsed by the Tate and the Whitney.

The Dumpster is an online data display that chronicles the breakup comments of 20,000 angst-ridden teenagers, as reported in their own words from their 2005 blog sites. The comments are personal and heartfelt snippets that are irresistible, at least for the first few clicks…then they all start to look and sound the same.

For example, a random click just now gave me this post:

“ok, where should I begin? First of all I put red streaks in my hair last night. They look AWESOME! Ok, now the sad part…my boyfriend Michael, broke up with me this morning…”

The UI for the database is based on semantic queries where the posts are represented by red dots of various sizes and tones. Click on a dot and a blog snippet appears on the screen, keep clicking and the comments stack up in boxes on the right. The dot size and color represent the degree of similarity for the currently selected post to those around it, including author gender, similar issues, tone of voice, etc… There are various timeline and micro/macro views to help you look at and explore the data, and it all has a look and fell that’s very interactive and real-time. You initiate an action and the UI responds. Exploration ensues.

The Dumpster is one of many interactive projects at the Whitney Artport, an online collection of experimental UX creativity founded in 2001.  Many of the projects listed interpret the freeform visual interpretation of data, although it’s interesting to watch the shift to social themes and ideas as the project timeline moves into the latter part of the decade. There are some hits and misses in the project list, but for me, that just indicates that it truly is an experimental space where people can take risks as they try to figure out where interactive is going. There are no commercial constraints here, just the thoughtful pushing of boundaries.

Go check it out, and if you like what you see, you should also take a look at the Tate Online’s Intermedia Art site, which chronicles sound, interactive, and rich media projects, many of which were cosponsored with the Whitney. Oh and BTW, if anyone at the Whitney is reading this, the 2002 design of  the current Artport site is definitely showing it’s age, especially next to the fresh, clean, and supple feel of the Tate site. Time for a redesign guys.

Add your comments…let me know what you think.

A Tool to Deceive and Slaughter…welcome to Abstract Transactionism

It’s a great title for a blog post, and an even better title for a digital work of art. Caleb Larson’s “A Tool To Deceive and Slaughter” is a shiny black box of a sculpture, that has a mind of it’s own. It operates outside of the will of its owner, and posses a wanderlust that makes it constantly seek for greener pastures.

The sculpture is basically a transaction engine with electronics that connect it to the web via an Ethernet cable. It automatically posts itself on eBay every seven days, selling at a price you prescribe (minus eBay fees and 15% which goes to the artist).

It’s as though HAL (the computer from 2001), has been cross-programmed with Billy May to create an insidious rogue computer that just wants sell himself off to the highest bidder. You can buy him, but you only get to keep him for as long as no one else wants him. To me, that’s the most brilliant part of the whole thing… he’s not very desirable when he’s NOT in demand, and that’s precisely when you get to keep him. When he IS in demand, he’s sure to slip through your fingers.

Felix Salmon of Reuters called ATTD&S a work of art “so commercial that it can’t be collected.”, while The Economist is calling it “cooler than a diamond-encrusted skull.”

$10,000 Sculpture (in progress)

At first blush, this piece seems clever, current, and so reflective of its time, but it gets even more interesting when you view it within the context of the rest of Larson’s work, which is currently on display at the Lawrimore Project in Seattle. In addition to a number of Internet inspired works, the show includes a brass donor plaque that lists the names of the people who donated the cash to create the plaque. It also includes a dollar bill changer slot mounted into the wall, titled $10,000 Sculpture (in progress). While all of the work is interesting, the ones that resonate the most revolve around transaction for it’s own sake (and certainly for the artists sake as well).

In another transaction piece, a printed receipt from a collector to the artist allows the collector to subsidize Larson’s studio by paying off his credit card debt. In the description of the work, the gallery writes “The receipt remains, not as the work, but as the residue of the transaction.” Anyone recognize that phrase? It’s a twist on the Harold Rosenberg quote about Abstract Expressionism. Rosenberg said that the artist asserted himself and his presence in front of the canvas with physical gestures, and that the work that remained was a “souvenir of the occasion”.

In going from a “souvenir of the occasion” to the “residue of the transaction”, it seems that Larson is building on the commercial greed and avarice that has led us from Warhol to Koons to the Hirst and Gagosian empires… all the while combining it with the immediate and experiential. Documenting the transaction would seem to be the perfect storm, and I can’t resist calling it Abstract Transactionism.

It will be interesting to see if Larson can continue to hone and sharpen his focus, while sustaining this unique position.

PS- A Tool To deceive and Slaughter was sold to its first owner last week. Lawrence Spies of Palo Alto, CA bought it for $6,350. It’s currently relisted in an eBay auction that will end on February 9th at 6am PST.

Quickpick- Corey Arnold, Gulf Crossing

Corey Arnold Gulf Crossing, 2008 30 x 40 Inches , C-print edition of 6

I’m a sucker for abstract wave photography, so this image stopped me dead in my tracks. I’ve shot many examples in my own work, but unfortunately (fortunately?) I’ve never been on a fishing trawler out as sea with huge 50 ft waves about to crash down on my head.

Great craft + Dramatic scenario= Stunning result.

You gotta click through to see this image full size. You just gotta.

View more of Corey Arnold’s work here, or contact the Richard Heller Gallery for more details.

What is Dirt | Pixels | AIR?

It’s organic.

It’s digital.

It’s about ideas.

I’ve always been focused on art and aesthetics, as a practicing painter and photographer- having studied at the Museum School in Boston (BFA) and at Bard College (MFA). So yeah, I’ve hung my paintings in galleries and museums, and know a bit about the art world.

I think where my story gets interesting is in the technology, design, and marketing space. I started working with Macintosh computers back around 1985, figuring out the Mac Plus and stuff like that, selling computer solutions to get through school and to support my addiction to Liquin, encaustic, and Dorlan’s wax medium. In the years that followed, I’ve learned A LOT about bits and bytes, digital photography, Photoshop, and other tech tools. In fact, I’ve written 15 mainstream books on Digital Design and Adobe Photoshop.

I moved into the working world as my family grew…I’m currently working as a Creative Director in the Social Commerce group for Sears Holdings here in Chicago, and have worked for top global brands and agencies such as AOL Time Warner, Coldwater Creek, and Razorfish. Thus, my knowledge of digital design as business, marketing, and brand development also grew.

This blog looks to mark the points of convergence between the three categories. How do they influence each other? Where are the points of overlap? Make no mistake though, I’m a fine artist at heart, still working in my studio, blending painting, pixels, and other media bits into some form of expression that makes sense to me.

In the end, it’s all commercial, it’s all aesthetic, and it’s all personal.

Dirt | Pixels| AIR

A Must-read for Canon Owners

If you’re a current Canon customer, you need to know about the Canon Loyalty program that provides steep discounts for refurbished Canon products. At first I was just gong to tweet this, but seeing that Canon makes it pretty hard to find any details, I decided to do a quick blogpost on it…

href=”http://dangiordan.wordpress.com/2010/02/03/canon-loyalty-program/canon_g10_photo_003/”>My trusty Powershot G7 finally gave up the ghost, after four  fruitful years of being lugged around in my backpack and coat pocket, boldly going where my Nikon D3 system could only dream of. Initially I explored other cameras, like the Olympus Pen series, some of the Lumix models, and other four-thirds cameras, seeing if I could improve image quality while maintaining the portable flexibility that’s at the heart of Powershot G series. Problem was, everything I looked at was significantly higher in price.

Sooo…when Canon’s upgrade program offered me a model upgrade and a reduced price, I liked what I saw. If you’re using a higher-end Canon model you can get a Powershot sx10is, G10, or Rebel SS kit for a steal (there may be other models, those are just the ones I could get given my G7 history). I replaced my G7 with a G10 for just $249 (sold at B&H for $449). The Rebel SS with a 18-55 lens was  $359, and the sx10 was just $199. I’m sure prices change over time, so don’t hold me to the particulars.

This deal isn’t advertised, and you have to call Canon customer support at 866-443-8002 to get started. You’ll need to provide the serial number off your current digital camera in order to qualify. Each refurbished camera comes with a 90 day warranty.

QuickPicks- Angelo Musco- Progeny

Angelo Musco, Progeny 2010, C-print mounted between aluminum and 1/4 inch Plexiglass

Nice photo…fresh, clean and well-done. Altho it reminds me of those creepy Nisan commercials where the trees and waterfalls are made of people in colored jumpsuits. Playboy also ran an image like this back in the ’80s.

See more of Musco’s work, or contact Carrie Secrist Gallery for more info.

Damien Hirst, Garbage, and the Spirit of the Age

“Each day art further diminishes its self respect by bowing down before external reality.”- Baudelaire

More than a few tweets and blogs are circulating last week’s story of how artist Michale Landy will be trashing the works of Damien Hirst, Tracey Emin, and 25 other artists as part of a six-week event at the South London Gallery.  The works will be publicly thrown into a large glass trash bin before they are carted off to the landfill forever (how long does it take for an idea to decompose?). Since I heard the story I’ve been wrestling with how to address this notion of presenting one’s trash to the public as an expression of “reality as art as trash as art.”
href=”http://dangiordan.wordpress.com/2010/02/01/damien-hirst-garbage-and-the-spirit-of-the-age/hirst-2/”>

Damien Hirst’s involvement in all of this is not surprising, as he has become emblematic of the art world’s tendency to elevate the banality of everyday life to a high form of contemporary art. Hirst once installed an environmental piece consisting of ash trays, empty bottles, cig butts, and other refuse, at the Mayfair Gallery in London. After a VIP viewing, the janitor went through the gallery, cleaned everything up and threw Hirst’s art installation in the trash. Hmm, sounds familiar doesn’t it? Reportedly, Hirst was elated, since his work is about the relation between art and the everyday, and throwing it away was the natural consummation for the piece. Perhaps the incident prompted the idea for this most recent trash dump.

There’s a certain social conformity in all of this, where the artist seems to be aligning himself a bit too closely with the general public, coming alongside the janitor, if you will, and holding the dust pan as he sweeps up the cigarette butts. It’s a notion that could seem altruistic and empowering to the everyman, were it not for the way the postmodern artist dismiss any notion of value and hierarchy. If art were considered as God, this movement would be an insidious form of pantheism, where God/art is in the trees, the cigarette butt, and who knows where else. This is all good if the art serves some sort of purpose. This seems to serve none, other than to attract publicity and bolster someone’s bank account.

In the past the artist’s role was that of antagonist, as they set themselves against the crowd and popular culture, lifting up ideas and concepts that were at least new and progressive if not dangerous. The postmodern artist doesn’t dazzle or even lead the crowd, he merely affirms the crowd by mirroring it.

Donald Kuspit talks about the Ash Tray incident in his book The End Of Art, where he makes the comment that “(Hirst’s) commitment to banality, with its predatory curiosity and uncritical dependence on everydayness, is the kiss of aesthetic death and artistic death, for it makes art just another everyday phenomenon. Parody is the last frontier of novelty, and novelty has run it’s course. (such parody is usually more entertaining than critical, and bounces off other art rather than psychosocial reality.)”

The Event Raises Interesting Questions

Landy seems to be elevating the experience of failure. Is he invalidating the notion that aesthetics matter on any level whatsoever? Even if you say that art is about ideas more than craft, the fact that these painting are “failures” by the artists own standards indicates that they are just as likely to be failed ideas as well as failed executions. Is Landy’s idea a failure? How do you judge…and If it is, how do you throw that in a trash bin?

Perhaps Landy is giving a nod to the studio experience where we all edit and omit as we try to distill our ideas into the ones that really matter. But then, what does it even mean for something to “matter” anymore? If things don’t matter, then are we simply apathetic victims of a literal world without hope?

See, for me, there’s the rub…the artists present failed works as finished art. If the work is judged a “failure” via some personal or ideological standard, by what shifting and elusive standard can it suddenly be deemed a success? ( At least successful enough to be in a widely viewed public display and associated with a number of famous failures.)

Broader issues- the Spirit of the Age

If art is a reflection of trends and ideas within society as a whole, what does this art as garbage movement say about the world in which we live? If we continue to strip the world of meaning and elevate banality to a higher order of truth, we will transform the world into a vacuum where we spend our time, as T.S. Eliot would say, “dodging emptiness.”

In his allegory Pilgrims Regress, CS Lewis tells how the main character is held captive in a dungeon by a loathsome giant called the spirit of the age. Falling under the giants gaze would cause his victims to have a hideous xray vision, with the ability to see through skin and bone, with acute awareness of organs, saliva, flesh, bone, and even disease. They would see things “as they were”, and in a way that was graphic and repulsive.

This acute awareness of banal, literal physicality was accentuated by taunts from the jailer. Each time he would bring them food he would taunt them, reminding them that they were eating corpses of dead animals, and elaborate on their gruesome slaughter & butchering. If he brought eggs he would remind them that they were eating the menstruum of a verminous fowl. The situation finally comes to a head when the jailer taunts them about the milk they were drinking, saying that, as an excretion from a cow, it was no different from any other bovine excretion, such as sweat or dung. With that, John, the main character, laughs and says:

“Oh thank heaven, now at last I know that you’re talking nonsense.”

“What do you mean?” asks the jailer, wheeling around to face him.

“You are trying to pretend that two unlike things are alike. To make us think that milk is the same sort of thing as sweat or dung.”

“And what is the difference, save for custom?”

“Are you a liar, or only a fool that you do not see the difference between what nature casts out as refuse and that which she keeps for food? …Milk feeds calves, and dung does not.”

Real art nourishes, while parody and novelty are left to decompose. I’ve tried to stay brief with this and still unpack a lot of ideas…let me know what you think.

smARThistory…there’s more that’s smart, than just the ART

Pardon me while I take a minute to gush about a new site that takes a fresh approach to art history online… smARThistory.org.

smARThistory.org features a fresh open approach to both the design and the content, with great reproductions of artwork arranged by time-period, style or artist. The site is very approachable and explorable with an intuitive layout that makes it quick and easy just jump in and start clicking and exploring. The UI lets you look at lots of art very quickly, and it presents it in a way that you can quickly and intuitively see the connections and influences from one period to the next.

All this is well and good, but the intuitive UI is just the teaser… the insidious “little heroin packet”, if you will, that gets you browsing long enough to reel you in with it’s key differentiator, which is it’s content. See if this was just a well-designed site I would have probably just bookmarked it and been on my way, adding it to my long list of other sites that I appreciate but don’t visit very often. But it’s the content and the philosophy that takes this site to another level.

The site features 275 artworks and 214 informative video clips spanning 11 historical periods from Ancient Cultures to  Post Colonialism. The videos are compelling and really well done; featuring candid and sometimes spirited conversations between Dr. Beth Harris and Dr. Stephen Zucker, art historians and founders of the site. They’re shot on location in museums across the world and are of a very high production value, as are all of the images on the site.

To quote from the site’s About page:

“Dr. Beth Harris and Dr. Steven Zucker began smARThistory in 2005 by creating a blog featuring free audio guides in the form of podcasts for use in The Museum of Modern Art and the Metropolitan Museum of Art. Soon after, we embedded the audio files in our online survey courses. The response from our students was so positive that we decided to create a multi-media survey of art history web-book. We created audios and videos about works of art found in standard art history survey texts, organized the files stylistically and chronologically, and added text and still images.

We are interested in delivering the narratives of art history using the read-write web’s interactivity and capacity for authoring and remixing. … We believe that Smarthistory is broadly applicable to our discipline and is a first step toward understanding how art history can fit into the new collaborative culture created by web 2.0 technologies.”

It’s Art History with an entertaining 2.0 spirit and an NPR feel, where you’re even encouraged to submit your own additions to the site material wiki style, with tutorials that show you how to make your own rich media submissions. It stands out as an awesome example of  how the web can make materials and information interesting, interactive, and compelling. So what are you waiting for? Go there…now.

What History (and My 12 Year Old Son), Has Taught Me About Today’s iPad Announcement

My 12 year old son Josh has been counting the days up to today, with an anticipation I haven’t seen since, … well, since last month. Every day he would run up to me or call me at work, gushing the latest rumor of what Apple’s tablet announcement would contain. “It’s gonna run two OS’s dad, and it’ll be priced at $400.” On and on he would gush, soaking up every digital tidbit he could get his hands on.

As someone who cut their teeth on the Mac Plus and was present for the announcements of such momentous products as the Outback Laptop (The first Mac laptop), the Newton MessagePad, and most recently, Apple TV, I was a bit more reserved. Not jaded, just reserved. My advice to Josh was just to be patient…see what they announce, and more importantly, see what (and when) they ship.

And now, after sitting through the streaming broadcast of the announcement, monitoring the Tweets, and listening and reading the blogosphere’s reaction, I’m sitting here on my couch trying to think through what all of this means. Was this a watershed event, living up to the iPhone and Job’s comment that this was the most important thing he’s ever done, or was it just a rollicking hype-fest?

Polarized Viewpoints

What I find most striking is that it’s hard to find a review that’s balanced AND technical. Sure lifestyle reporters put on a happy consumer-facing demeanor as they talked about how the iPad doubles as a digital picture frame, but anyone in a position to really look under the hood of this thing seems to be easily distracted by their own agenda.

Sam Axon over at Mashable calls the iPad a disappointment, and proceeds to dismantle the iPad feature by feature, in a way that ignores context and the holistic sum of all of iPad’s parts. He creates a straw man that focuses on individual features, which he then compares to one of the iPad’s competitors, whom he argues does it better. It felt like the car commercials where Hyundai compares itself to BMW on an obscure singular statistic they found in their favor and imply dominance at a cheaper price.

Ars Technica ran a story on how Apple is a closed system that “forces” people to use only their software and assets, calling it “the golden calf of DRM”. Macworld ran the obligatory speeds & feeds articles, as well as their Five iPad Disappointments and iPad’s Pitfalls for the Enterprise. Heck, one commenter at Engadget quipped, “This thing sucks. Anyone who buys it is a moron,” I could go on and on with the bashing, but you get the idea.

On the other side, there’s no end to the fanboy gushing from sites such as Cult of Mac, Mac Central, and others, who seem more focused on fighting back against their open system, PC adversaries than taking a good close look at the product.

To their credit, The New York Times, The New Media Journal, and Walt Mossberg seemed to get it right, presenting balanced and thoughtful insights on what limited data we have so far. Kudos also go out to the team at MacBreak Weekly, who did an impressive job at laying out the new features and providing a balanced perspective.

So What Do I Tell Josh? He called me at work at least three times today, and met me at the door, asking “what do YOU think Dad? Is it a game-changer?” Here’s what I think right now:

It’s All About Distribution

During the announcement, Steve Jobs made a point of talking about the multiple Billions of songs, apps, and other media morsels Apple had sold and distributed in the past few years. His very next slide showed how many publishers were on-board and how amazing iBook distribution would be. I heard several comments today that the iPad is a truly new content publishing platform that publishers will embrace because new revenue streams in publishing come along like once every decade. To that end, the ultimate success of this unit will be how ubiquitous the software and available media turn out to be. Can I read anything on it… even art books and my geeky magazines?” If the answer turns out to be ‘yes’, and if developers embrace it with anywhere near the passion of iPhone app developers, this will change our lives.

Distribution Impacts the Hardware as Well

The flipside of the equation is that Apple needs to put enough devices into the hands of users to build a base that developers will want to sell to. Thus, price point is critical. This means that all the pundits moaning about the lack of things like a wide aspect ratio screen, 1080p HD, and a camera, miss the point that the $499 price tag means that zillions of people will buy one. A large installed base will speed the development of all of these missing features, as well as others we haven’t even thought of yet.

To illustrate the point, I earlier alluded to being at Macworld Boston when Apple announced the Newton, their first hand-held device.  There was lots of anticipation leading up to the event, and Apple rented out all of Symphony Hall just to house the Newton product demos and such (This was in addition to the Prudential Center and Bayside Expo halls for the rest of Macworld). I was sitting in the back of one of the shuttle buses heading to Bayside, and the bus was full of people chatting amongst themselves. A guy in the front of the bus raised a box up over his head…a box containing one of the few Newton units you could actually buy at the show. The entire bus literally EXPLODED with cheers and applause. I was amazed and convinced this was going to be the next big thing.

Of course, it wasn’t meant to be, and my Newton is in a box downstairs, a victim of price-point and lack of software. But still, it represented the best effort of what was possible at the time, embodying for at least a short time, the hopes and dreams of our digital future.

One last comment on the hardware is that the people who have gone hands on with the device  report that it’s well built and very tight…fast, and supple. They said that it really felt like you were turning the pages of a book. That’s important cuz Jobs is not simply making another computer, he’s making a next gen print publishing platform, and he had to get THAT aspect of it right. It brought to mind something Nicholas Negroponte said in his book Being Digital. Speaking of his Virtual Reality studies at the MIT Media Lab,  he said that a successful VR experience was not about photo realistic models and rendering…rather, a simple stick figure that really felt like it was a part of you was what ruled the day. Apple has created much more than a simple stick figure, but you get my point that they seem to have struck a balance between functionality and price, while nurturing the content publishing aspect which is where their real success will lie.

So my answer to Josh is that we need to wait and see. I mean, for all the spouting off, no one has spent any time with this thing. We don’t even know what the most annoying issues will be yet. And, we also don’t know the most delightful and gratifying ones. It makes me smile just to think about it.

When it comes down to it, the Giordans are an Apple family, and we’ll end up getting a few units cuz that’s just what we do.  And if they all end up in a box in 10 years, I’ll have no regrets, and I’ll probably send a “Hyperfire G7mail” to Josh,  reminding him not to loose his hope and enthusiam, while encouraging that it’s better to have loved and lost…

3 things to consider in the pursuit for SEO nirvana

I’ve been fielding a lot of questions lately about what good SEO looks like and how to make sure organizations are doing all they can to connect with their audience within the proper context. The SEO waters are more muddled than ever now that many aspects of social media have begun creeping into the SEO discussion. This overlap has made some people uncomfortable, given that the two areas seem to be founded on divergent principals. I mean, social is such an open, user empowering medium, while SEO is often approached in a very manipulative and even coercive manner. Here are three basic steps to reconcile these polarities while putting the customer’s needs at the top of your priority list.

1- It’s not about chasing algorithms
Fundamentally, SEO is about understanding the user; from their mindset and brand perceptions, to their habits, behaviors, and biases. Good SEO is an extension of good UX and design in that it understands and anticipates, it delivers value to both the consumer and the company, and it carries an honesty and transparency that garners the trust of the audience (and the industry as a whole). Good SEO starts with the right content, which includes the right product set, as well as focused and perceptive copy that describes the relevant F&Bs that will appeal to the consumer. The products, and the content that describes them, should then be presented in a way that connects with the online community through the customary channels of keyword indexing, cross linking, social networking, paid advertising, and a number of off line and near line touch points. The most important point to remember is that chasing alchemic search engine formulas is a waste of time and bad for the brand…it’s about having what the customers want, connecting it to the world, and making it accessible. Any actions that do not directly create content for the customer’s consumptions are detrimental… we should all be wearing nice white hats.

2- It IS about crafting the right message
The right message is a relevant message that carries the appropriate context necesary to make a purchase decision. Mapping out these contexts across the internal site, related affiliate sites, social blogs and Facebook/Myspace pages will have a huge impact on cross linking content. Done properly this will increase search engine rankings, but more importantly, it will create a sense of confidence in the brand and result in higher conversion numbers. What stage of the buying cycle are they in and how does our keywording and messaging support that? How critical is price vs quality, and how do our search results reflect this context? Make the content reflect the right context, and direct the user down the appropriate funnel.

3- All you need is love
Social networking can offset a reliance on paid search in many instances, but the path to monetization is not a necessarily a direct one. The first step in the social sphere is to get the user to identify with the brand…internalize it and making it a part of who they are. Social networks are the ultimate “self-expression operating system”. They offer a growing array of tools that allow people to express who they are, what they represent, and what they believe in. SNs are NOT the same thing as an MCI Friends and Family program where people can be coerced into becoming a conduit for a product or service just because they get a little extra discount. We need to meet them where they live, in discussions that matter to them. Once we’ve got a dialog going, the traffic and ultimate conversion will be organic and steady, like a well performing annuity. These relationships will be deep, and they will assist us not only in sales and revenue, but in deep customer insights that are both reliable and affordable.

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